Agreed. This has annoyed me a bit in the media who are going a bit sensational when reporting old vs new prices. They're using the extremely low Christmas pricing which is available one month of the year. Saw a slab of Bud described as going from 15 to 40 quid when for 10 months of the year a slab of bud is 25 or 30 probably.
Rant over. Just hate thar click bait crap.
15 cans heineken 28 euro tesco.
No, they were not selling it for 54c until they realised they were going to be stuck with cans they normally sell at €1.08 that they would have to charge €1.94 from yesterday.
I was looking for some action but all i found was cigarettes and alcohol
now its
I was looking for some action but all i found was fcuk all
So mup wasnt needed. Just simply restore the ban on below cost selling if that was the concern. Without any need to tie up legislative time.
'mup ouhha dah!
but we measure alcohol content by volume, not weight, so...
It's based on grams of alcohol.
Yes, the MUP is based on the % ABV.
The calculation is: Volume (mls) x % ABV x 0.789 / 100 x €0.10
E.g.
500ml can of 4% alcohol: 500 x 4 x 0.789 / 100 x €0.10 = €1.58
500ml can of 3.5% alcohol: 500 x 3.5 x 0.789 / 100 x €0.10 = €1.38
Is there a different MUP for a can of 4% lager and a can of 3.5% lager? 🤨
Best to Cross the border and buy in NI
Ironically that pre MUP sell off brought us German prices for a couple of days.
The Irish are such a wild bunch that we could not handle the prices that are common in most of Europe so our Government with the backing of the so called opposition had to save us from ourselves.
Did I get that right?
Oh and "the only real option was MUP" 🙂
That is what caused mup to come in. Supermarkets selling way below cost. Even the duty is higher than 54c for a 4.7% beer
And with supermarkets refusing to dampen down the offers, the only real option was mup.
You obviously have never seen Musgrave's prices.
At Christmas Guinness was on "offer" at €26 + vat.
Has anyone been in to Musgrave today since the change, would be suprised of they didn't want a share of the extra profit due to all of this.
I think the scenario you suggest is more likely to be honest. It doesn't make a huge amount of sense for craft beers to suddenly start competing on price with the Dutch Golds of the world.
No, it's the retailer adding the cost on.
Didn't wholesale pricing not increase too?
This vox pop gives a good sense of people’s reactions. Very little support, people know this is going to cost them and doubt if this is going to help problem drinkers.
Feel sorry for the man living alone who won’t be able to afford his few beers.
Belfast here we come from now on, along with stocking up on cheap beer can also stay there and have a night on the town. I was up there over the Christmas, great night life , live music etc. Dublin has been dead for the last 2 years with the covid restrictions. Belfast was full of young southerners looking to have a good night out, MUP has just added to the attractions of Belfast now
Was in Aldi tonight and anything not at the cheap end of the market in terms of wine and bubbles seemed to be the same price as yesterday.
The melt downs would be epic when the driver would drop the pallet of slabs at the gate unwilling to unpack and stack it neatly by the fridge. 😂
You would have to pay Vat and duty so it's a non runner. It could also be seized by Customs.
Looks like my beloved Perlenbacher will be out of my price range thanks to MUP.
Got 144 cans last week @ 54c a can = €77.76. would have normally cost €155.52.
Now after MUP it will cost €279.36.
So I saved €200 on 72 litres which will last about 6 months.
Forming a shell company in order to buy drink sound like a drink problem to me.
Ah great thanks. The prices look decent but the 440ml cans not filling a pint glass would trigger some kind of OCD reaction in me I reckon!
What's the Guinness situation in NI supermarkets? Does it tend to be reduced and what size cans/packs etc do they sell?
Would a 'Booze Buyers Club' be possible where say 10 people get together to form some shell company or non profit club, they then get a Musgraves or whaoever wholesalers card and can each use to buy booze without any minumum pricing rubbish?
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