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Suggest a celebrity for store opening???

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  • 08-02-2008 1:22am
    #1
    Northernsoul
    Registered Users Posts: 162 ✭✭


    Ok you guys, Im seriously now.....

    I've moved back to a picturesque seaside village about 18mnths ago to take over, renovate and upgrade our family business. This was a small local shop, which i now have loan approval/planning and builders ready to transform into a modern foodmarket with retail units for rent to third parties. A small shopping complex of sorts..
    The reopening date is June 1 and I wonder who you think would make a good celebrity or celebrities to perform the opening?? I need to:

    a) Appeal to the most people, and generate the most publicity (national coverage not required)
    b) Appeal to the most men, women and children, both young and old
    (target market is pretty broad)
    c) It can't cost the earth in appearance fees, etc

    Who would you reccomend/like to see and have you any quirky ideas that i could use on the day to create publicity on local press/radio??

    Thanks in advance!! (and please dont suggest Daniel O'Donnell :(


Comments

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    #2
    Xavi6
    Registered Users Posts: 40,861 ✭✭✭✭Xavi6


    Glenda Gilson. She'd stick her face on anything


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    #3
    ejmaztec
    Registered Users Posts: 23,982 ✭✭✭✭ejmaztec


    Mary Harney, but you'd have to quadruple your pie order as bait.


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    #4
    Ar3d
    Closed Accounts Posts: 20 ✭Ar3d


    How about my girl, Jessica Alba? he..


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    #5
    Eire 4Ever
    Closed Accounts Posts: 167 ✭✭Eire 4Ever


    Brian O Driscoll
    Jordan/Katie Price
    Shayne Ward


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    #6
    FunkZ
    Closed Accounts Posts: 4,179 ✭✭✭FunkZ


    Yer man from Your a Star


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    #7
    NAGGIE03
    Registered Users Posts: 305 ✭✭NAGGIE03


    A supermarket opened recently near me and they had Dev from corrie opening it! Prob cos of the link with his corner shop! Another one had Joe Duffy! Two housewives favourites!
    I think you should concentrate more towards appealing to woman! In reality what man would go out of his way to meet some celeb! Any celeb is popular with kids!


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    #8
    Degsy
    Banned (with Prison Access) Posts: 16,397 ✭✭✭✭Degsy


    One of those freaks off Discovery..Britain's Fattest man or The Woman With No Face or something..


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    #9
    is_that_so
    Registered Users Posts: 32,136 ✭✭✭✭is_that_so


    Tubridy or D'arcy to do a radio show from there?


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    #10
    FunkZ
    Closed Accounts Posts: 4,179 ✭✭✭FunkZ


    Bono


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    #11
    Degsy
    Banned (with Prison Access) Posts: 16,397 ✭✭✭✭Degsy


    is_that_so wrote: »
    Tubridy or D'arcy to do a radio show from there?

    Do you know how much it would cost to hire either of those fools for even ten minutes?They're not going to do a radio show from some fruit an veg shop!


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    #12
    purplegeko
    Registered Users Posts: 355 ✭✭purplegeko


    That weather guy from TV3 opens anything! He has opened at least 3 shops in my area in the last year and the local rag turned up every time.


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    #13
    marti101
    Closed Accounts Posts: 954 ✭✭✭marti101


    it would have to be kerry katona she needs the money


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    #14
    January
    Closed Accounts Posts: 23,865 ✭✭✭✭January


    Samantha Mumba would go to the opening of an envelope to promote her new album


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    #15
    FunkZ
    Closed Accounts Posts: 4,179 ✭✭✭FunkZ


    Bang on the mark there, and people would probably still go along for her.


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    #16
    AckwelFoley
    Registered Users Posts: 12,556 ✭✭✭✭AckwelFoley


    Xavi6 wrote: »
    Glenda Gilson. She'd stick her face on anything

    i know :)


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    #17
    AckwelFoley
    Registered Users Posts: 12,556 ✭✭✭✭AckwelFoley


    I would suggest your countys best known GAA footballer.

    Well known and not too expensive, and would appeal to the locals.


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    #18
    FunkZ
    Closed Accounts Posts: 4,179 ✭✭✭FunkZ


    It's true, even balls if ya paid her well enough.

    ...

    ....

    .....

    glenda_withsig.gif


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    #19
    Northernsoul
    Registered Users Posts: 162 ✭✭Northernsoul


    Thanks people, but i'd rather go bankrupt in week 3 than hire glenda gilson, i simply cannot frickin STAND HER!!... and her permanently surprised cock-eyebrowed look. Blue steel it in't!!

    I actually thinking of 2 celebs now..

    1) The guy Liam from Coronation Street (very topical, his mam is Irish, + the chicks LOVE him)
    2) Michelle Doherty from channel 6 (as scantily clad as possible, to bring out the lads enforce)

    Gonna cost be circa 4,000 to have both attend + accomdation in local hotel (though Michelle can stay with me, and we might save a few bob ;)

    What you think???


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    #20
    Quality
    Registered Users Posts: 6,900 ✭✭✭Quality


    What side of the country are you on?

    I would suggest Keith Duffy...

    anyway ideas for the day.

    Contact your local newspapers. get them out to take some photos on the day, this will generate more local interest than a quick mention on radio.

    get a load of helium balloons with the store logo on them filled for children and outside the shop and area...

    run a competition with entry into a draw with every purchase... They write their name and address on the receipt and hold a draw at the end of the day..

    If you really want the radio coverage.. And you cant talk the radio into giving it to you... Get someone to stagge an armed robbery on the day!!:eek::eek:

    Anyway i hope some of this can be of some help to you.

    Best of luck!!


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    #21
    kelle
    Closed Accounts Posts: 3,243 ✭✭✭kelle


    FunkZ wrote: »
    Yer man from Your a Star
    Of course - Brendan Kilkenny!


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    #22
    rockycoolness22
    Closed Accounts Posts: 79 ✭✭rockycoolness22


    What about The Your A Star judges or Brian Ormond or something like that?
    or Rosanna Davison or Andrea Roche


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    #23
    phasers
    Registered Users Posts: 18,159 ✭✭✭✭phasers


    NOT Daniel O'Donnell? :eek:
    who else is there?


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    #24
    FunkZ
    Closed Accounts Posts: 4,179 ✭✭✭FunkZ


    kelle wrote: »
    Of course - Brendan Kilkenny!

    I meant the singer from Black Daisy but yeah sure! :p

    I'll do the opening if ya want OP?


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    #25
    Northernsoul
    Registered Users Posts: 162 ✭✭Northernsoul


    Quality wrote: »
    What side of the country are you on?

    I would suggest Keith Duffy...

    anyway ideas for the day.

    Contact your local newspapers. get them out to take some photos on the day, this will generate more local interest than a quick mention on radio.

    get a load of helium balloons with the store logo on them filled for children and outside the shop and area...

    run a competition with entry into a draw with every purchase... They write their name and address on the receipt and hold a draw at the end of the day..

    If you really want the radio coverage.. And you cant talk the radio into giving it to you... Get someone to stagge an armed robbery on the day!!:eek::eek:

    Anyway i hope some of this can be of some help to you.

    Best of luck!!

    Thanks for this advice for ideas for the day - but i was thinking more along the lines of Guerrilla marketing. Just to refresh your memory, guerrilla marketing is about gaining the maximum exposure for a company, event, product, service or person with the minimum amount of cash. An conventional way of promoting the opening that would get people talking and be worthy of the front page on the 5 or so local newspapers.. Any thoughts?


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    #26
    Northernsoul
    Registered Users Posts: 162 ✭✭Northernsoul


    That should be "UNconventional" obviously...


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    #27
    berliner
    Closed Accounts Posts: 420 ✭✭berliner


    Tubridy....anything to keep that talentless plonker off the radio is fine with me.


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    #28
    am i bovvered
    Registered Users Posts: 1,102 ✭✭✭am i bovvered


    Dustin


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    #29
    ejmaztec
    Registered Users Posts: 23,982 ✭✭✭✭ejmaztec


    A drunken streaker with a sandwich board and a chainsaw.


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