Europe is going American

lcrcboy · 04-03-2011 4:11pm #1

I was in town the other day and noticed reeses peanut butter cupcakes on sale and mountain dew, and when I was up in Dublin the same thing, a few months back its was the same when I was over in the UK, Cadburys has been taken over by craft and now the NBA will be holding some of their games in London. Has this been going on for a long time or are the Americans really trying to push their brands at the moment into the European market.

Link to the story from the BBC about the NBA matches for those interested:

http://www.bbc.co.uk/news/business-12635781

DonJose · 04-03-2011 4:12pm

Next thing you know we'll have McDonalds and StarBucks!!!

bonerm · 04-03-2011 4:13pm

lcrcboy wrote: »

Link to the story from the BBC about the NBA matches for those interested:

http://www.bbc.co.uk/news/business-12635781

Eh you do realise the NFL have been doing this for about 6 years now?

Lambsbread · 04-03-2011 4:14pm

DonJose wrote: »

Next thing you know we'll have McDonalds and StarBucks!!!

And watch american TV programmes

antodeco · 04-03-2011 4:14pm

Kraft didn't purchase Cadburys UK and Ireland. Reese's stuff is seriously sweet but very nice!

Ah Kerrygold, I see you have this in Ireland too!

lcrcboy · 04-03-2011 4:19pm

I know we have had the obvious stuff like American tv and things like Starbucks but it just seems that things that were very American and disliked in Europe are starting to pop up alot more, Like for example over in the UK I went into a good few stores and came across Root Beer and Lucky Charms, there is also a few Taco Bells popping up over there its mad

this is arse · 04-03-2011 4:20pm

lcrcboy wrote: »

I was in town the other day and noticed reeses peanut butter cupcakes on sale and mountain dew, and when I was up in Dublin the same thing, a few months back its was the same when I was over in the UK, Cadburys has been taken over by craft and now the NBA will be holding some of their games in London. Has this been going on for a long time or are the Americans really trying to push their brands at the moment into the European market.

Link to the story from the BBC about the NBA matches for those interested:

http://www.bbc.co.uk/news/business-12635781

yeah bro, i know what you mean. seems to be more American phrases and slang creeping in here too...

bonerm · 04-03-2011 4:21pm

this is arse wrote: »

yeah bro, i know what you mean. seems to be more American phrases and slang being used here too...

Word!

fontanalis · 04-03-2011 4:22pm

lcrcboy wrote: »

I know we have had the obvious stuff like American tv and things like Starbucks but it just seems that things that were very American and disliked in Europe are starting to pop up alot more, Like for example over in the UK I went into a good few stores and came across Root Beer and Lucky Charms, there is also a few Taco Bells popping up over there its mad

How is it mad? Why isn't there an Irish alternative?

shebzy · 04-03-2011 4:22pm

This has been happening for years! McDonald's ,Footlocker etc as well as watching all american TV programs like Sopranos,Friends,Two and half men, Dunno what planet your living on chap.

Ruu_Old · 04-03-2011 4:24pm

Awesome!*

*cringe*

pragmatic1 · 04-03-2011 4:24pm

American sweets are manky. In fact their food isnt the best in general.

Overheal · 04-03-2011 4:25pm

reeses peanut butter cupcakes

Perhaps I havent kept in touch with the wide world of gas station snack foods, but surely you meant reeses peanut butter cups? There is no cake involved in a peanut butter cup: Just chocolate, and peanut butter.

either way those have been on sale for years from various shops.

lcrcboy · 04-03-2011 4:25pm

shebzy wrote: »

This has been happening for years! McDonald's ,Footlocker etc as well as watching all american TV programs like Sopranos,Friends,Two and half men, Dunno what planet your living on chap.

As I said above there has been the obvious American things floating around for years but It just seems that there has been a greater push in American Brands at the moment

poppyvalley · 04-03-2011 4:25pm

lcrcboy wrote: »

I was in town the other day and noticed reeses peanut butter cupcakes on sale and mountain dew, and when I was up in Dublin the same thing, a few months back its was the same when I was over in the UK, Cadburys has been taken over by craft and now the NBA will be holding some of their games in London. Has this been going on for a long time or are the Americans really trying to push their brands at the moment into the European market.

Link to the story from the BBC about the NBA matches for those interested:

http://www.bbc.co.uk/news/business-12635781

I wish they would push hagan-daas peanut butter ice cream I's delicious!!
Anyone know if it's available anywhere in Ireland

Mongarra · 04-03-2011 4:26pm

OMG!

Mardy Bum · 04-03-2011 4:26pm

‘We are rapidly losing our identity as a people. We are losing our specific national identity which has not been lost by the Dutch or the Belgians or the French or Italians. We are no longer even West Britons; we are East Americans’ - Brian Friel on Ireland in 1979

fontanalis · 04-03-2011 4:26pm

lcrcboy wrote: »

As I said above there has been the obvious American things floating around for years but It just seems that there has been a greater push in American Brands at the moment

If only those pesky companies would try to make a loss instead of a profit.

lcrcboy · 04-03-2011 4:28pm

fontanalis wrote: »

If only those pesky companies would try to make a loss instead of a profit.

Not saying its a bad thing but just pointing out something that seems to be happening at the moment and hasn't been mentioned here yet I think

SuperGrover · 04-03-2011 4:29pm

lcrcboy wrote: »

I know we have had the obvious stuff like American tv and things like Starbucks but it just seems that things that were very American and disliked in Europe are starting to pop up alot more, Like for example over in the UK I went into a good few stores and came across Root Beer and Lucky Charms, there is also a few Taco Bells popping up over there its mad

Do you mean shops?

fontanalis · 04-03-2011 4:29pm

Mardy Bum wrote: »

‘We are rapidly losing our identity as a people. We are losing our specific national identity which has not been lost by the Dutch or the Belgians or the French or Italians. We are no longer even West Britons; we are East Americans’ - Brian Friel on Ireland in 1979

If some manky fast food can make someone lose their identity then there wasn't much identity to begin with. Irish identity is for the Irish to lose, nothing is being forced on anyone.

Overheal · 04-03-2011 4:30pm

Mardy Bum wrote: »

‘We are rapidly losing our identity as a people. We are losing our specific national identity which has not been lost by the Dutch or the Belgians or the French or Italians. We are no longer even West Britons; we are East Americans’ - Brian Friel on Ireland in 1979

http://maps.google.com/maps?f=q&source=s_q&hl=en&geocode=&q=mcdonalds&aq=&sll=48.873522,2.296228&sspn=0.039912,0.132093&ie=UTF8&hq=mcdonalds&hnear=&ll=48.870925,2.305326&spn=0.039914,0.132093&z=14

At least 13 of which are plainly visible from the Arc. I checked when I was there, because it was kinda weirding me out.

You can look at this one of two ways though: OMG American culture is taking over ze world

or

Oh wait, the French are still French and you even just said they still have a strong cultural identity in spite of saturated access to Le Big Mac and McFlurrys

lcrcboy · 04-03-2011 4:31pm

SuperGrover wrote: »

Do you mean shops?

Hay I used to live in the States for a number of years so Im still using a bit of the slang

J. Marston · 04-03-2011 4:31pm

Oh my gosh, shut up you douchebag.
Our Irishness is like, totally...irish.
Who cares about Europe anyway? It's a stupid country.

orourkeda · 04-03-2011 4:45pm

Not this american hopefully

bonerm · 04-03-2011 4:49pm

orourkeda wrote: »

Not this american hopefully

Inside charlie sheens head .....

https://www.youtube.com/watch?v=_Qdp4hBYaa4

brummytom · 04-03-2011 4:52pm

antodeco wrote: »

Kraft didn't purchase Cadburys UK and Ireland.

Yes they did

Gunnerkid · 04-03-2011 4:55pm

Soon Are tv adds will look like this

https://www.youtube.com/watch?v=VAjJZZDC9nE

https://www.youtube.com/watch?v=vkDpTMGgAoo

rocco. · 04-03-2011 5:00pm

lcrcboy wrote: »

I was in town the other day and noticed reeses peanut butter cupcakes on sale and mountain dew, and when I was up in Dublin the same thing, a few months back its was the same when I was over in the UK, Cadburys has been taken over by craft and now the NBA will be holding some of their games in London. Has this been going on for a long time or are the Americans really trying to push their brands at the moment into the European market.

Link to the story from the BBC about the NBA matches for those interested:

http://www.bbc.co.uk/news/business-12635781

This guy for real? next we'l have them toasters and them bins with the wheels, jaysus.

frag420 · 04-03-2011 5:05pm

lcrcboy wrote: »

I was in town the other day and noticed reeses peanut butter cupcakes on sale and mountain dew,

http://www.bbc.co.uk/news/business-12635781

Where can I get Mountain Due in Dublin, that stuff rocks. Now if we could get Minute Maid orange too and il be in sugar heaven

frAg

sagat2 · 04-03-2011 5:06pm

On the flip side:

Football is getting very popular in the US we get more live Premiership matches over here than you do there.

Rugby, I'll be watching Ireland play England live on BBC America (a basic cable channel) unthinkable 5 years ago.

My local grocery store has a vast selection of chocolate bars from back home from Twirls to Crunchies, not to mention Lyons Tea, Hobnobs even Odlums Quick Bread.

Ireland's cricketing result over the English was reported in the New York Times.

There seems to be a Pret A Manger opening on every street corner in New York.

You can walk into a lot of pubs in New york and see basketball on one screen with Gaelic Football highlights on the other.

It goes both ways.

Mardy Bum · 04-03-2011 5:09pm

fontanalis wrote: »

If some manky fast food can make someone lose their identity then there wasn't much identity to begin with. Irish identity is for the Irish to lose, nothing is being forced on anyone.

Overheal wrote: »

http://maps.google.com/maps?f=q&source=s_q&hl=en&geocode=&q=mcdonalds&aq=&sll=48.873522,2.296228&sspn=0.039912,0.132093&ie=UTF8&hq=mcdonalds&hnear=&ll=48.870925,2.305326&spn=0.039914,0.132093&z=14

At least 13 of which are plainly visible from the Arc. I checked when I was there, because it was kinda weirding me out.

You can look at this one of two ways though: OMG American culture is taking over ze world

or

Oh wait, the French are still French and you even just said they still have a strong cultural identity in spite of saturated access to Le Big Mac and McFlurrys

He was not taking about McDonalds, he was talking about culture in general.

lcrcboy · 04-03-2011 5:09pm

rocco. wrote: »

This guy for real? next we'l have them toasters and them bins with the wheels, jaysus.

you took that completely the wrong way Im not complaining about it, just pointing out what seems to be a huge push in American brands over here at the moment

gargleblaster · 04-03-2011 5:11pm

lcrcboy wrote: »

you took that completely the wrong way Im not complaining about it, just pointing out what seems to be a huge push in American brands over here at the moment

you keep using the word 'push'. if the stuff wasn't selling they wouldn't stock it. simple as that.

lcrcboy · 04-03-2011 5:15pm

gargleblaster wrote: »

you keep using the word 'push'. if the stuff wasn't selling they wouldn't stock it. simple as that.

Well we cant say its really selling yet can we??, they must only be on the shelves a few months so there for the companies are not going off already existing sale figures here, but instead predicted sale figures, so it is a push, whether it works out or not Im not sure

this is arse · 04-03-2011 5:20pm

bonerm wrote: »

Word!

Excel!

fontanalis · 04-03-2011 5:29pm

Mardy Bum wrote: »

He was not taking about McDonalds, he was talking about culture in general.

What about it?

BBDBB · 04-03-2011 5:31pm

^^ he thinks its a swell idea:

they should definitely get some

Lawrence1895 · 04-03-2011 5:39pm

The traditional Turkey and Ham Dinner at Christmas is supposed to be from the US of A as well, so I heard...and going out for Trick and Treat On Halloween

Xivilai · 04-03-2011 5:42pm

Didn't the whole dressing up for Halloween thing spread from Ireland to America

Gunnerkid · 04-03-2011 5:46pm

http://en.wikipedia.org/wiki/Americanization

http://www.wpp.com/annualreports/2007/what_we_think/ad_marketing_services/seven_key_factors/globalisation.html

some interesting articles on the topic

Mardy Bum · 04-03-2011 5:51pm

fontanalis wrote: »

What about it?

We have lost our own culture and replaced it with America's.

rocco. · 04-03-2011 5:56pm

Mardy Bum wrote: »

We have lost our own culture and replaced it with America's.

Not atall!

fontanalis · 04-03-2011 6:02pm

Mardy Bum wrote: »

We have lost our own culture and replaced it with America's.

Who replaced it?
The complaint here seems to be about big bad American shops destroying Ireland. Why don't people talk about irish indifference to their culture? After all plenty of people have a fondness for mocking Americas lack of culture.

Seaneh · 04-03-2011 6:09pm

pepsi, who own mountain dew will be officially launching Mountain Dew, Mountain Dew Code Red, Mug's Root Beer and another drink I can't remember, in the UK in late spring with a pretty big advertisement push.

I like Mugs so this pleases me...

Reices and hersheys stuff has been sold in loads of shops for years now. I know most news agents in Galway stock them anyway.

Hazys · 04-03-2011 6:09pm

pragmatic1 wrote: »

American sweets are manky. In fact their food isnt the best in general.

Hersheys is manck and a lot of food you get in supermarkets is sh1te outside of Trader Joes and Wholefoods.

But to be fair restaurants in the US are of a very high standard across the board. Even the bars who serve food are of a very high standard, 100X better than the carvery crap you get in bars back home.

Seaneh · 04-03-2011 6:11pm

Hazys wrote: »

Hersheys is manck and a lot of food you get in supermarkets is sh1te outside of Trader Joes and Wholefoods.

But to be fair restaurants in the US are of a very high standard across the board. Even the bars who serve food are of a very high standard, 100X better than the carvery crap you get in bars back home.

Except for burgers.
I have never had a good burger in a bar in the US... It makes me sad.

Yey for in'n'out though!

SamHarris · 04-03-2011 6:18pm

fontanalis wrote: »

Who replaced it?
The complaint here seems to be about big bad American shops destroying Ireland. Why don't people talk about irish indifference to their culture? After all plenty of people have a fondness for mocking Americas lack of culture.

The irony of that always hit me. American culture is just so prevalent everyone assumes its part of their own, or just the way things are.

@ the original poster - our style of clothes, music, nearly any entertainment media, technology, news agenda and cultural reference points have for decades almost entirelly come from the states. You probably just think of these other things as more "American" because you know they were in America for so long before they came over.

Also, their chocolate is god awful.

old hippy · 04-03-2011 6:20pm

Hazys wrote: »

But to be fair restaurants in the US are of a very high standard across the board. Even the bars who serve food are of a very high standard, 100X better than the carvery crap you get in bars back home.

I concur

Rented Mule · 04-03-2011 6:21pm

lcrcboy wrote: »

Link to the story from the BBC about the NBA matches for those interested:

http://www.bbc.co.uk/news/business-12635781

You do realize that the top European football clubs tour the United States in the summer to sell their brand name too ?

Saruman · 04-03-2011 6:44pm

I love America, I love American beer (the micro brew kind not Miller, Coors and all that crap). I love the food in America (except the large fast food giants).

Their chocolate is absolute muck. I would not feed it to a pig. If you are ever in the US pick up something we both have like Kit Kat and be prepared for a punch in the face the difference in chocolate quality is so huge.

Whenever I go to the US I almost never eat any chocolate or sweets but I do love their savoury snacks etc.

Europe is going American

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