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Ingredients to bread?!?

  • 09-12-2010 10:50pm
    #1
    Lantus
    Registered Users, Registered Users 2 Posts: 3,027 ✭✭✭


    It's a minefield when it comes to bread and I was wondering if anyone can offer some help. A lot of info out there is US based and so not directly comparable as they use different terms to us.

    Wheat flour - Is this just white flour or a mix of 75%white and 25% wholegrain as per the USA?

    Typically I'm looking at Brennans Wholegrain (the most misused term in the bread industry as far as I can see with no standard or guildlines at all. Basically anyone can sell anything as wholegrain and get away with it.)

    which by it's own admission contains a small amount of whole grains which I would interpret as meaning some wholemeal flour (using all the grain) as we call it in Europe. But basically it's white bread with a splash of wholemeal.

    I have a friend who has been told to eat wholegrain as it is much better than wholemeal to reduce blood sugar levels. Is this just word play? Surely a 100% wholemeal bread would be the healthiest option?


Comments

  • #2
    rubadub
    Registered Users, Registered Users 2 Posts: 32,386 ✭✭✭✭rubadub


    Lantus wrote: »
    Wheat flour - Is this just white flour or a mix of 75%white and 25% wholegrain as per the USA?
    I never heard of this before, where did you hear it? I don't think it is the case.
    Lantus wrote: »
    Typically I'm looking at Brennans Wholegrain (the most misused term in the bread industry as far as I can see with no standard or guildlines at all. Basically anyone can sell anything as wholegrain and get away with it.)
    You simply have to read the ingredients list, not the front of the packs. Brennans wholegrain has white flour in it, their website used to say 100% wholegrain, but the packets did not. I actually emailed them about it as this stuff irritates me!
    Dear rubadub,

    Thank you for your e-mail, and correctly pointing out the mistake on our
    website.

    It should not state 100% Wholegrain, as quiet rightly, it contains white
    flour. Our packaging for this product is in line with this, and the
    product name is only 'Wholegrain'.

    We do have a '100% Wholemeal' product available which does not contain
    the cracked pieces of wheat.

    I have informed our IT manager to correct the website.

    Apologies for any inconvenience caused.

    Kind regards,
    Helen
    They did change the site.

    Their wholemeal is legitimately 100%, in general if it is legitimately 100% they will be bragging about it (with 100% written on it). But read the ingredients if you are unsure, not the front of the pack, otherwise it is just pretty much like other meaningless marketing spiel, like "new & improved" or "healthy".

    Have a read of this thread
    http://www.boards.ie/vbulletin/showthread.php?p=59986984


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