new product

mccara36

hi guys,

im in 4th year sport science and atm are doing a module in new business planning. the product we propose to innovatingly bring to Ireland is the "Fitbit". here is the link to the website: http://www.fitbit.com/if ye could have a look and comment on its feasability in Ireland
thanks,
Anne

pietromas

mccara36 wrote: »

hi guys,

im in 4th year sport science and atm are doing a module in new business planning. the product we propose to innovatingly bring to Ireland is the "Fitbit". here is the link to the website: http://www.fitbit.com/if ye could have a look and comment on its feasability in Ireland
thanks,
Anne

Is this the best climate for such a device? Real gym goers won't bother with such things. New gym goers might be tempted, but after they've spent all their money on unnecessarily expensive gym clothes and supplements and stuff, will there be much money left for this?

I wouldn't pay for itsall I'm sayin' ...

Cheap or critical is what I'd look for in a product if I were you.

mccara36

the aspect in which we took it was that with this device exercise and physical activity was more accessible in that one did not need to join a gym if they had confidence issues or lack of funds this object allowed them to count the calories they burn in EVERYDAY activities in an effort that they will increase these when they judge the amount of calories burned....:D thanks for your comment though

Nehaxak

My own first impressions is that I'd want one myself but, it's fairly expensive - I'd honestly feel it would need to at least half in price before I'd consider though I do understand it's only starting out as a product and costs need to be recovered for the research and so on put into the development, marketing etc.,

The ability included to track sleep patterns is very interesting indeed.

Nice little product, just feel it's too expensive.

I think it would sell here but not in the same numbers as it would if it were cheaper priced.

Why limit yourself to just Ireland though ? Could you not at least include the UK market, which would be a considerably larger market than Ireland for units of this nature (I would feel so anyway).

cathy01

would the product be helpfl to those with epilepsy, that occurs at night.To let them know if they had had a seizure.am looking for something like that?cathy

mccara36

no as far as i know it records when you wake and the amount of sleep you had during the night not much use to epileptics i dont think:rolleyes:

cathy01

but may be good at post seizure activity.Someone has a seizure, it lasts 1 min.But afterwards, they may be confused and move around a lot in the bed.If you want to do a trial, let me know by PM,Cathy

TheWaterboy

I think its a little expensive - as someone says at 1/2 the price it might be a good purchase then

Personally I would be more inclined to push this device towards sports teams especially GAA..Maybe the statistics would be a bit light but Calories burned, distance traveled and sleep might be very beneficial to some inter county teams during and coming up to important games..