iPad marketing scam

Klingon Hamlet

Steve Jobs is clearly BOLDly going...to stir up some unnecessary grumbling when iPad considerers see this!

K.O.Kiki

Meanwhile, a Photoshop "Wizard" just signed on the dole...

Sad Professor

So if you zoom in on a widescreen film you lose half the picture? Shocking stuff! Truly shocking, I tell ya. How dare Apple use Photoshopped images to hide the truth from us.

Dr.Sanchez

Whats a "Backgrund"?

Basq

What do people expect?



It's not just a movie player at the end of the day...

Klingon Hamlet

basquille wrote: »

What do people expect?



It's not just a movie player at the end of the day...

But it is being marketed as one.

cornbb

Klingon Hamlet wrote: »

But it is being marketed as one.

...among other things. "Multimedia laptops" are rarely 16:9 either.

You have the choice of viewing iPad movies zoomed or letterboxed, that's not a secret. It's how it is with the iPhone and iPod Touch too. And its the same on my old-skool 4:3 telly... The fact that it's a 4:3 ratio is blatantly obvious (glancing at the thing kinda gives that fact away) its not like Apple are trying to hide that...

28064212

cornbb wrote: »

...among other things. "Multimedia laptops" are rarely 16:9 either.

You have the choice of viewing iPad movies zoomed or letterboxed, that's not a secret. It's how it is with the iPhone and iPod Touch too. And its the same on my old-skool 4:3 telly... The fact that it's a 4:3 ratio is blatantly obvious (glancing at the thing kinda gives that fact away) its not like Apple are trying to hide that...

Except for the fact that they photoshopped an image together for an advertisement...

Sad Professor

It is being marketed as a do-almost-anything mini-computing device which includes video playing. Video, not cinema. It doesn't take a genius to realise that a 10 inch screen with a 4:3 aspect ratio isn't ideal for watching films shot in 2.35:1. It's not even ideal for watching 16:9 tv shows. But as Apple say on their website, it's great for watching on a plane.

Video obviously wasn't the priority when Apple decided on the iPad's aspect ratio, rather it's just one of numerous other things that the iPad can do, and do very well, given its size. So I don't really see how this can be considered a scam, unless people want Apple to provide panned and scanned versions of films.

Tbh I consider watching a movie on a screen that small to be a kind of sacrilege anyway. But I'll spare everyone the obligatory David Lynch Youtube video that I normally post when this subject comes up.

Klingon Hamlet

cornbb wrote: »

...among other things. "Multimedia laptops" are rarely 16:9 either.

You're right. They're normally 16:10 widescreen:D

cornbb

28064212 wrote: »

Except for the fact that they photoshopped an image together for an advertisement...

Shocking, whoever heard of Photoshop being used in ads...

The point is, is anyone actually being missold something?

Klingon Hamlet

cornbb wrote: »

Shocking, whoever heard of Photoshop being used in ads...

The point is, is anyone actually being missold something?

Yup, the image implies that zooming in on films will still retain the important visuals at the centre, whereas films are not made that way. They wouldn't have altered the image unless they thought the genuine image would put potential buyers off.

28064212

cornbb wrote: »

Shocking, whoever heard of Photoshop being used in ads...

To change the actual abilities of what's being sold?

coldwood92

shocking!

Sue Rocks

damn you marketers for changing something so minute that we all needed a big orange circle to even notice a difference ... im shaking my fist at you right now with my fist shaking app downloaded to my new ipad!!

Sad Professor

So let me get this right. Someone sees this image on Apple's website, and having a perfect memory of how JJ Abrams visually composed that particular moment in Star Trek, they form the obvious conclusion that the iPad can automatically pan and scan a movie.

Gee, you guys are right, this is a terrible fraud Apple are committing here. Jobs, you swindler, you con man, how dare you lie to us?! Think of all the people who naively bought an iPad assuming they could watch Star Trek zoomed-in on their iPad with Spock's face perfectly centred. I feel lied to and manipulated. I demand to see Spock's face in the centre of the screen in all its 10 inch glory! Where's my lawyer?

Hobbes

Saw this on another site. It is total BS.

1. Any kind of marketing material that is taking a picture of a screen has the image shopped onto it. Doesn't matter if it is iPad or some 30" widescreen TV.

2. Unless your looking at the image on an iPad then it doesn't matter what is in print. It is isn't going to be the exact same.

3. The image that is shopped on is a stock image supplied by the company that made the movie.

Lastly. If you don't like the iPad, don't buy it.

whippet

to be fair most of the critics who post stuff like this are people who would never have even considered purchasing an iPad and just feel they have to comment on it.

The reality of it is 99.9999% of potential / current ipad owners couldn't give a monkies about stuff like this. This is a consumer level device that is designed to compliment an iMac or MacBook/Pro not replace it.

I will be buying one, that probably puts a bias on my view, however I do get tired listening to people who have no interest in them constantly thinking they have to highlight the products shortcomings .....

At the end of the day consumers will purchase something if it does what they want it to do.

Much like the iPhone v early Android debate.

My brother banged on and on about the early android and what he could do with it (being a developer himself), anything the iPhone could do his phone could do better by tweaking this and doing that etc ..... he couldn't fathom how I prefered the iPhone mainly due to the fact that I just plugged it in to my Mac and everything just synced with out me having to even think about it, everything was simple to use (just like my mac) .... but for the heads who still prefer to do everything via Terminal and command lines simplicity is never a good thing as it doesn't pander to their superiority complexes.

That is a bit of a rant, but one I feel is justified, now I have to convince the missus that I need both the iPhone 4 and the iPad along with a new 27" iMac for christmas ..... really, how often do you have to feed children? I'm sure there are cutbacks I can make to spend all this money !

Are you guys so desperate to diss Apple you'd post that. Oh wow apple used photoshop for a promo picture. Lets file a law suit :rolleyes:

Gregor Samsa

When I eventually buy a Sony 3D TV, footballers better be able to run out of the screen and into my living room, or I'll write a very strongly worded post on the interwebs. :mad: