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Wd-40

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  • 10-11-2009 1:24pm
    #1
    Closed Accounts Posts: 4,480 ✭✭✭


    WD-40 has signed world number three darts player James Wade as the new face of the multi-use product.
    Wade is stepping up to the oche with the new sponsorship deal which will last until at least the end of 2010 for a significant five-figure sum.
    Following the sponsorship announcement James said: "This is the first sponsorship deal I have had that has not been related to the traditional sponsors in darts and marks a new era for the sport. I regularly used WD-40 when I was a mechanic and can't believe it's now on my shirt."
    European managing director for WD-40, Bill Noble, added "We felt that darts was the perfect sport to link up with as it fits well with our target audience and has the second highest viewing figures for sport after Premiership football.
    The 26 year old from Cobham has climbed the Professional Darts Corporation world rankings year after year and in 2008 he became the first player to beat Phil 'The Power' Taylor in the Premier League since the event started in 2005.
    The sponsorship begins at the Grand Slam of Darts on Saturday 14 November in Wolverhampton as James hopes to add the title to the Premier League he won in
    May.

    http://www.b2bm.biz/news/?groupId=&articleId=35467


Comments

  • Registered Users Posts: 113 ✭✭pejesus


    maybe now wade will loosen up a bit :):):):):pac:


  • Registered Users Posts: 729 ✭✭✭Kazooie


    His game will be more fluid, that's for sure.


  • Registered Users Posts: 3,182 ✭✭✭dionsiseire


    Sid Waddel is going to have a field day


  • Moderators, Society & Culture Moderators, Sports Moderators Posts: 12,248 Mod ✭✭✭✭Kingp35


    Quality, will stop the elbow from stiffening up.


  • Registered Users Posts: 5,022 ✭✭✭jamesbere


    he might throw cans of wd-40 in to the crowd when he comes on stage:D


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  • Closed Accounts Posts: 28 DrDarts


    Oil never have a better chance of winning a World Chamionship said James !!


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