Hi, I do Morketing ....

Long Onion · 19-10-2009 1:48pm #1

My wife recently bought a kettle from Phillips, all over the box it was emblazoned with the slogan "Unique 1 cup indicator" it was clearly the answer to all the earths global warming woes, some unique and cleverly devised piece of technology which would dramatically reduce energy useage. Imagine my disappointment when I opened the box and witnessed this great and wonderful gizmo:

F400015558_HD4670_20-FIL-global-001.jpg

What other classics have you seen?

My name is URL · 19-10-2009 1:50pm

I bought some after shave in the hope that women would sleep with me, as per the ad

still waiting

Long Onion · 19-10-2009 1:51pm

My name is URL wrote: »

I bought some after shave in the hope that women would sleep with me, as per the ad

still waiting

True - but you do smell like Matthew McConnaghey;)

orourkeda · 19-10-2009 1:52pm

http://business.timesonline.co.uk/tol/business/entrepreneur/article3264420.ece

ejmaztec · 19-10-2009 1:54pm

My name is URL wrote: »

I bought some after shave in the hope that women would sleep with me, as per the ad

still waiting

You have to drink it for the hallucinations to kick in.:(

mikom · 19-10-2009 1:55pm

Long Onion wrote: »

What other classics have you seen?

Hannah Montana Kleenex tissues.

Gone Drinking · 19-10-2009 1:59pm

mikom wrote: »

Hannah Montana Kleenex tissues.

In fairness, i'd pay to blow my load in her face

Cianos · 19-10-2009 2:13pm

Long Onion wrote: »

My wife recently bought a kettle from Phillips, all over the box it was emblazoned with the slogan "Unique 1 cup indicator" it was clearly the answer to all the earths global warming woes, some unique and cleverly devised piece of technology which would dramatically reduce energy useage. Imagine my disappointment when I opened the box and witnessed this great and wonderful gizmo:

F400015558_HD4670_20-FIL-global-001.jpg

What other classics have you seen?

Don't see the problem. Sure it's using eco awareness as a marketing gimmick, but truth of the matter is that people do waste a lot of energy overusing home appliances. In fact I pointed out to my mam the waste of filling the kettle every time she wants a cup of tea. If people can save money off their bill and help the environment as well, any messages like this are surely a good thing.

Dancor · 19-10-2009 2:19pm

That kettle is bollox. How does it know what size cup I use? A lad in work drinks his tea from a dimpled glass pint jug and I use a considerably large mug myself.

Michellenman · 19-10-2009 2:21pm

It's pronounced Morkeshing. :cool:

Cadiz · 19-10-2009 2:24pm

A Zac Ephron visage emblazoned avocado.

I would not pay money to do anything with his face, least of all peel it off an avocado.

cianl1 · 19-10-2009 2:24pm

The Gards have been notified, you've got 12 minutes.

ScumLord · 19-10-2009 2:25pm

My name is URL wrote: »

I bought some after shave in the hope that women would sleep with me, as per the ad

Same here, all that happened was I got raped by flocks of seagulls every time I put it on. I gave it to my uncle for his birthday.

AnonoBoy · 19-10-2009 2:25pm

I find that filling a mug with water and pouring that into the kettle is a pretty damn accurate 1 cup indicator myself.

NothingMan · 19-10-2009 2:27pm

Cianos wrote: »

Don't see the problem. Sure it's using eco awareness as a marketing gimmick, but truth of the matter is that people do waste a lot of energy overusing home appliances. In fact I pointed out to my mam the waste of filling the kettle every time she wants a cup of tea. If people can save money off their bill and help the environment as well, any messages like this are surely a good thing.

I think the real issue is, it was marketed as a unique feature. I have never seen a kettle that didn't have your 1 cup, 2 cup etc.. measurements.

That kettle is bollox. How does it know what size cup I use?

Oh it knows......................

Long Onion · 19-10-2009 2:27pm

Cianos wrote: »

Don't see the problem. Sure it's using eco awareness as a marketing gimmick, but truth of the matter is that people do waste a lot of energy overusing home appliances. In fact I pointed out to my mam the waste of filling the kettle every time she wants a cup of tea. If people can save money off their bill and help the environment as well, any messages like this are surely a good thing.

The problem is that the "Unique 1 cup indicator" is a feckin whitle line drawn in the kettle which says "1 cup" - hardly a unique or inspiractional invention now is it?

P.S. do you really point out the waste of over fillling the kettle to your family members? really?

Hail 2 Da Chimp · 19-10-2009 2:42pm

Do you really go on boards and bitch about something thats on every kettle? really?

Long Onion · 19-10-2009 2:43pm

Hail 2 Da Chimp wrote: »

Do you really go on boards and bitch about something thats on every kettle? really?

Pretty much;)

Cianos · 19-10-2009 2:49pm

Long Onion wrote: »

The problem is that the "Unique 1 cup indicator" is a feckin whitle line drawn in the kettle which says "1 cup" - hardly a unique or inspiractional invention now is it?

fair enough, but I'm just pointing out the benefits of raising awareness of wastage when it comes to using home appliances.

P.S. do you really point out the waste of over fillling the kettle to your family members? really?

Yeah what's wrong with saying how they could save money?

Long Onion · 19-10-2009 2:55pm

Cianos wrote: »

Yeah what's wrong with saying how they could save money?

I was only pulling your leg my son

TheIrishGrover · 19-10-2009 3:01pm

Michellenman wrote: »

It's pronounced Morkeshing. :cool:

Nanu Nanu

Overheal · 19-10-2009 3:11pm

mikom wrote: »

Hannah Montana Kleenex tissues.

Dont forget the Hannah Montana Linux Distro

or the Hannah Montana Cereal

or the - I **** you not, I am sitting 12 ft away from this, on one of our displays: http://www.shawfloors.com/disney/HannahPage.aspx

ejmaztec · 19-10-2009 3:17pm

Overheal wrote: »

Dont forget the Hannah Montana Linux Distro

or the Hannah Montana Cereal

or the - I **** you not, I am sitting 12 ft away from this, on one of our displays: http://www.shawfloors.com/disney/HannahPage.aspx

Aren't you going to show us a photo of your Hannah Montana Inflatable Doll with a 2 cup indicator?

Wazdakka · 19-10-2009 3:25pm

Long Onion wrote: »

P.S. do you really point out the waste of over fillling the kettle to your family members? really?

No..
Theres no point,
they'll never learn that way.

What I do is watch them make a cup of tea or whatever they're using the kettle for,
Then when they're finished, quickly pick up the kettle and splash whatevers left straight into their face..

Guaranteed that the third time you go to do it, they wont have boiled more water than they need.

Helping the environment...
Serious Buisness.

MistyCheese · 19-10-2009 3:54pm

My name is URL wrote: »

I bought some after shave in the hope that women would sleep with me, as per the ad

still waiting

You could try suing. Like this guy.

2. Man sued Budweiser for not getting beautiful women
In 1991, Richard Overton sued Anheuser-Busch, creators of Budweiser, for $10,000. He claimed to have suffered emotional distress, mental injury, and financial loss because drinking beer did not make his fantasies of beautiful women in tropical settings come to life, as he claimed it had advertised, driving him to buy and drink more and more Bud Light. The case was dismissed.

TheScribbler · 19-10-2009 3:56pm

I have sympathy with this theme as product gimmicks that disappoint will often tend to drive more customers away than attract. Here are some examples of useless endeavour that may amuse:

http://www.pcfastlane.com/features/10-worst-computer-gimmicks-of-recent-times/
http://www.designboom.com/history/useless.html
http://www.amazon.co.uk/Remington-RE2030-H-2030-Flexicurls/dp/B00015BPV2
http://www.firstpagefitness.com/fitness/wacky-strange-gadgets-gimmicks.html

AnonoBoy · 19-10-2009 4:07pm

Overheal wrote: »

or the - I **** you not, I am sitting 12 ft away from this, on one of our displays: http://www.shawfloors.com/disney/HannahPage.aspx

Sure it's a well known fact that at any given time, anywhere on the planet, you're not more than 50ft away from a piece of Hannah Montana merchandise.

Warfi · 19-10-2009 4:11pm

TheScribbler wrote: »

I have sympathy with this theme as product gimmicks that disappoint will often tend to drive more customers away than attract.

Vista anyone?

Jumpy · 19-10-2009 4:13pm

WINNER.

http://www.bikeforest.com/tread/index.php

TheScribbler · 19-10-2009 4:22pm

Here...here...

phasers · 19-10-2009 5:41pm

But cups come in different sizes

Oh also you've never seen a kettle that didnn't have this feature? Well la-di-da mr. french guy, my kettles have never told me how much water to use.

Overheal · 19-10-2009 5:45pm

ejmaztec wrote: »

Aren't you going to show us a photo of your Hannah Montana Inflatable Doll with a 2 cup indicator?

No but heres hannah montana's rack.

TheCardHolder · 19-10-2009 5:46pm

I'm studying Marketing in College :P

*gets coat and runs for fear of life*

Overheal · 19-10-2009 5:48pm

Morketing?

Naikon · 19-10-2009 6:10pm

I take pride in ignoring pretty much all marketing junk.
Sadly, people are like sheep. This is the only reason aggressive marketing exists.

Popularity alone does not make a good product. Simple.
Nike is the one company that keeps coming to my mind when I hear 'marketing'.

bob the bob · 19-10-2009 6:15pm

Unique my bollix.
Marketing idiots usually resort to weasel words rather than blatant lying.

CCCP^ · 19-10-2009 6:27pm

Long Onion wrote: »

My wife recently bought a kettle from Phillips, all over the box it was emblazoned with the slogan "Unique 1 cup indicator" it was clearly the answer to all the earths global warming woes, some unique and cleverly devised piece of technology which would dramatically reduce energy useage. Imagine my disappointment when I opened the box and witnessed this great and wonderful gizmo:

F400015558_HD4670_20-FIL-global-001.jpg

What other classics have you seen?

It's the perfect solution for 2 girls...