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Do advertisements work on you?

  • 01-10-2009 6:10pm
    #1
    Registered Users, Registered Users 2 Posts: 1,531 ✭✭✭


    I've just seen an ad for Sensodyne "IsoActive",and all the colourful images of it foaming around "hard to reach" areas has made me want to buy some.
    Don't think I've ever had such an immediate reaction to an ad!

    I don't normally pay too much attention to ads,but any ads for tasty food(those Marks and Spencer ones),
    or the ad for Coke with all the sounds (can opening,ice clinking etc.) make me want to go to the shop.
    (Never responded to a toothpaste ad before though!:) )

    Most people ignore the ads,but is there anyone here who is very easily influenced by ads,or who has bought things specifically because of a telly ad,and ended up disappointed or satisfied?

    I personally think makeup/hair/skincare ads are a joke but my mum is Really influenced by them.

    Also can't stand the Fairy dishwasher tablets ad.
    "Unfortunately you can't fit your scooter in"
    AArgh, wtf?!

    Bring back the kid building toy rockets with the bottles.:)


Comments

  • Closed Accounts Posts: 5,750 ✭✭✭liah


    Only when I'm hungry and it's a food ad and I'm already out.

    Otherwise, no, not really.


  • Posts: 50,630 ✭✭✭✭ [Deleted User]


    I've just seen an ad for Sensodyne "IsoActive",and all the colourful images of it foaming around "hard to reach" areas has made me want to buy some.
    Don't think I've ever had such an immediate reaction to an ad!

    Don't buy it - it's cr*p!


  • Registered Users, Registered Users 2 Posts: 45,433 ✭✭✭✭thomond2006


    No











    *pours Avonmore easy pour milk into Barry's tea*


  • Registered Users, Registered Users 2 Posts: 1,531 ✭✭✭Little Acorn


    Don't buy it - it's cr*p!
    Thanks for the advice. :-)


  • Closed Accounts Posts: 4,179 ✭✭✭FunkZ


    That Sinn Fein poster with "Democracy: 1945 - 2009" with the child crying in the back sure as **** didn't work.


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  • Closed Accounts Posts: 27,944 ✭✭✭✭4zn76tysfajdxp


    To Arthur!


  • Closed Accounts Posts: 633 ✭✭✭Warfi


    Haagen Dazs ads work on me-I see the ad, I go to the shop and I buy Haagen Dazs. There's no middle man, no 'having a bad day' feelings, no other thought involved. I'm like an advertisers wet dream (well a Haagen Dazs advertiser's wet dream)


  • Registered Users, Registered Users 2 Posts: 929 ✭✭✭TheCardHolder


    I'm currently studying advertising and it's effects in college. Most people will say that advertising doesn't work on them but rest assured it does.


  • Closed Accounts Posts: 20,919 ✭✭✭✭Gummy Panda


    Yes they do!



    My copy of Ninja Gaiden Sigma 2 is in the post :D:pac:


  • Closed Accounts Posts: 115 ✭✭jaysusjones


    Hell yes..."We need Lumber"


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  • Closed Accounts Posts: 3,556 ✭✭✭MizzLolly


    Good God yeah, I'm terrible for falling for ads!


  • Moderators, Education Moderators, Sports Moderators Posts: 10,973 Mod ✭✭✭✭artanevilla


    You've all held me back long enough, I'm going to clown college!


  • Closed Accounts Posts: 5,488 ✭✭✭pikachucheeks


    I'm currently studying advertising and it's effects in college. Most people will say that advertising doesn't work on them but rest assured it does.

    Same!

    Advertising definitely works on people - otherwise, people wouldn't have half the stuff in their trolley they do - or half the brand preferences they do.

    Definitely works on me, anyway! As a child, I used to put tons of stuff into the trolley in the supermarket and my parents would give out to me, telling me we didn't need it.
    "But it makes your whites whiter!" ... I'd recite the punch-line of every ad for each product back at them! :o


  • Moderators, Sports Moderators, Regional South East Moderators Posts: 11,394 Mod ✭✭✭✭Captain Havoc


    I work in sales and recently our company started advertising on TV and every store (12ish) bar one or two had their busiest weekend in about six months. Adverts definately work on me, if I hear a good deal I'll buy it if it's something I use. How many men here have a Gilette Fusion and a perfectly good mach 3 at home?

    https://ormondelanguagetours.com

    Walking Tours of Kilkenny in English, French or German.



  • Closed Accounts Posts: 633 ✭✭✭Warfi


    Same!

    Advertising definitely works on people - otherwise, people wouldn't have half the stuff in their trolley they do - or half the brand preferences they do.

    Definitely works on me, anyway! As a child, I used to put tons of stuff into the trolley in the supermarket and my parents would give out to me, telling me we didn't need it.
    "But it makes your whites whiter!" ... I'd recite the punch-line of every ad for each product back at them! :o


    Ah the well known 'pester-power' :)


  • Registered Users, Registered Users 2 Posts: 1,531 ✭✭✭Little Acorn


    I'm currently studying advertising and it's effects in college. Most people will say that advertising doesn't work on them but rest assured it does.


    I think I would have to agree with you.
    As much as I think makeup/shampoo ads are a joke
    (filmed with lash inserts and filmed with some natural hair extensions in tiny writing),
    I have to admit I have a large selection of Herbal Essences,and Loreal makeup in my house. :D


    I'm more influenced by user reviews of products in magazines,even though I have heard that some magazines are just paid by the product makers to give good reviews.
    Very misleading.:(


  • Closed Accounts Posts: 4,222 ✭✭✭robbie_998


    I watched an ad for Dell the other day with everybody signing lollipop, it was advertising laptops and how they are being made but as a joke,

    anyway after watching it i immediately went to the sweet shop ;):D:):pac:


  • Registered Users, Registered Users 2 Posts: 929 ✭✭✭TheCardHolder


    On a related note, you wouldn't believe the amount of thinking that goes into even the simplest ten second ad on the tv.


  • Registered Users, Registered Users 2 Posts: 1,531 ✭✭✭Little Acorn


    I reckon the marketing managers for Coke must be the highest paid marketing people ever.
    Coke seems to be known and loved all around the world!


    <Coca Cola>


  • Registered Users, Registered Users 2 Posts: 2,171 ✭✭✭Neamhshuntasach


    Nope. I'll only buy when i need stuff and i usually read up on it. Don't think i've ever seen an ad and bought a product. Consciously or subconsciously.


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  • Registered Users, Registered Users 2 Posts: 2,171 ✭✭✭Neamhshuntasach


    I reckon the marketing managers for Coke must be the highest paid marketing people ever.
    Coke seems to be known and loved all around the world!


    <Coca Cola>

    No it's because of the raisins in it. Sorry i mean cocaine.


  • Registered Users, Registered Users 2 Posts: 6,547 ✭✭✭Agricola


    Well its does and it doesnt. If im on a game site for example and a popup about an upcoming game appears, I might check into it further and then may order it. But if I was sitting watchin TV and an ad appeared about a new flavour of Walkers crisps, or some new kind of brilliant washing up liquid, it wouldnt even register with me. So if Im predisposed to what they're advertising it will work, If im not, it just doesnt.


  • Registered Users, Registered Users 2 Posts: 3,354 ✭✭✭smellslikeshoes


    I think they just raise awareness with me more than make me want to go out and buy it. Like if I seen something on an advert a few times and I was in Dunnes I might see it and buy, definitely not going to run out of the house for hagan daz (or however its spelt :P)


  • Closed Accounts Posts: 115 ✭✭jaysusjones


    You've all held me back long enough, I'm going to clown college!

    "I don't think any of us expected him to say that"


  • Registered Users, Registered Users 2 Posts: 28,789 ✭✭✭✭ScumLord


    Advertising tends to annoy me, I've done a bit of work in the field and studied up on it out of interest. Every time I look at an add these days I get all worked up start shouting lier at posters and try to make the poster prove it's full of omega 3 goodness. Advertising doesn't work on me because I just start to deconstruct the add to find out where their stretching the truth. I also walk around shopping centres the wrong way.
    To Arthur!
    Actually Guinness advertising is about the only one that worked on me, I signed up on the Guinness website, they sent me loads of free crap, vouchers happy birthday letters and I'm now a Guinness fan.


  • Closed Accounts Posts: 633 ✭✭✭Warfi


    I think I would have to agree with you.
    As much as I think makeup/shampoo ads are a joke
    (filmed with lash inserts and filmed with some natural hair extensions in tiny writing),
    I have to admit I have a large selection of Herbal Essences,and Loreal makeup in my house. :D


    How could you argue with an ad that says the mascara makes your lashes look 12% bigger?:pac:

    15% of the time, I don't even listen to the ad, so I think that means that my lashes are on average 43.25 percent smaller than the lashes of a girl who wears the vibrating/volumising/mega mascara.

    My figures might be off what with the original claim being bull :D


  • Registered Users, Registered Users 2 Posts: 6,488 ✭✭✭kingtut


    I hate ads!

    Seeing a product advertised is enough for me to either stop using the product or to not buy / try it in the first place.

    I'd love to meet someone who designs ads and give them a good slap*


    *if you are one of them I was just kidding, I secretly love advertisers...shhh...


  • Registered Users, Registered Users 2 Posts: 6,547 ✭✭✭Agricola


    Those fcukin cadburys ad really piss me off lately. Ok, the gorilla on the drums was good, the first 2 times, but they just get weirder and weirder. Whats the story with the massive timber head floating around this african village and the guy rappin on the roof?


  • Registered Users, Registered Users 2 Posts: 12,438 ✭✭✭✭El Guapo!


    Normal ads dont really affect me but info-mercials tend to have me saying "Hmm,..maybe I would like to get a six pack with no effort all for only 36 easy installments...." :eek:


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  • Registered Users, Registered Users 2 Posts: 2,749 ✭✭✭tony 2 tone


    The Nicorete ads make me want a smoke. Every time. Bastards :(


  • Closed Accounts Posts: 5,488 ✭✭✭pikachucheeks


    Warfi wrote: »
    Ah the well known 'pester-power' :)

    Are you calling me a pest?! :P

    A lot more ads than we realise are aimed at children, apart from the obvious fruit juice, sweets and toys, even ads with bright colours and playful jingles are designed to appeal to a younger audience.

    Even how supermarkets are laid out - they have certain products in easy-to-reach low shelves so children will be able to see and access them, encouraging their parents to buy the products.
    It's very clever, really - the children end up being perfect advertisers of the product.


  • Closed Accounts Posts: 4,222 ✭✭✭robbie_998


    Are you calling me a pest?! :P

    A lot more ads than we realise are aimed at children, apart from the obvious fruit juice, sweets and toys, even ads with bright colours and playful jingles are designed to appeal to a younger audience.

    Even how supermarkets are laid out - they have certain products in easy-to-reach low shelves so children will be able to see and access them, encouraging their parents to buy the products.
    It's very clever, really - the children end up being perfect advertisers of the product.

    is that why they all affect you :):D;):p:pac:


  • Registered Users, Registered Users 2 Posts: 911 ✭✭✭Flying Abruptly


    All the latest cadbury adverts seem to work like the gorilla, airport vehicle race and the eyebrows. They really get people talking about the ads but I dont know how much they effect sales


  • Registered Users, Registered Users 2 Posts: 1,531 ✭✭✭Little Acorn


    Warfi wrote: »
    How could you argue with an ad that says the mascara makes your lashes look 12% bigger?:pac:

    15% of the time, I don't even listen to the ad, so I think that means that my lashes are on average 43.25 percent smaller than the lashes of a girl who wears the vibrating/volumising/mega mascara.

    My figures might be off what with the original claim being bull :D


    Exactly mascara ads annoy me so much! (Filmed with lash inserts),so basically this mascara won't look anything like this model's eyelashes as we have to use fake eyelashes!

    I have long enough eyelashes anyways,but like to wear mascara when going out.
    The ads must work at some level for me though,because even though I know their claims are probably bull,when in a chemist I will buy the product that I recognise the most.( usually loreal or maxfactor)


  • Closed Accounts Posts: 36,634 ✭✭✭✭Ruu_Old


    I used to, American telly is so full of those "As seen on TV" product adverts. I bought those space saver bags that you hoover, they are a load of shite! Anything I buy now goes through Consumer Reports first. :)


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  • Closed Accounts Posts: 5,488 ✭✭✭pikachucheeks


    All the latest cadbury adverts seem to work like the gorilla, airport vehicle race and the eyebrows. They really get people talking about the ads but I dont know how much they effect sales

    Having a good ad definitely helps sales.

    Even if it's just talking about the ad, the brand name will be on people's minds.

    Good ads get people talking which heightens brand awareness. Also when people see a product by the company, it will trigger a reaction, linking them back to the ad.


  • Moderators, Education Moderators, Sports Moderators Posts: 10,973 Mod ✭✭✭✭artanevilla


    I get the urge to go to Paul's house every time I need to egest.


  • Registered Users, Registered Users 2 Posts: 1,531 ✭✭✭Little Acorn


    I get the urge to go to Paul's house every time I need to egest.

    lol :D

    I pity that kid so much.
    The amount of slagging he's going to get when older!


  • Closed Accounts Posts: 633 ✭✭✭Warfi


    The ads must work at some level for me though,because even though I know their claims are probably bull,when in a chemist I will buy the product that I recognise the most.( usually loreal or maxfactor)

    I go for brand names too...I'm wary of spending money on something that's not well known or I don't know anything about


  • Closed Accounts Posts: 37,214 ✭✭✭✭Dudess


    Advertisements work on all of us, in varying degrees. And often subliminally.


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  • Closed Accounts Posts: 633 ✭✭✭Warfi


    Are you calling me a pest?! :P

    A lot more ads than we realise are aimed at children, apart from the obvious fruit juice, sweets and toys, even ads with bright colours and playful jingles are designed to appeal to a younger audience.

    Even how supermarkets are laid out - they have certain products in easy-to-reach low shelves so children will be able to see and access them, encouraging their parents to buy the products.
    It's very clever, really - the children end up being perfect advertisers of the product.

    I still remember the milky bar ads from when I was young(er). And I recently saw a milky way I hadn't seen in years. I still remembered the tag line the first time I saw it though 'and good ol' blue he took the milky way'.

    That reminds me, I milk must milk go milk out milk and milk buy milk some milk....


  • Closed Accounts Posts: 2,737 ✭✭✭BroomBurner


    On the whole, I don't think the majority of ads effect what I buy. For cosmetics, etc. I stick to things certified by someone like the Soil Association, etc. For everything else, it's whatever is the best value for money.

    The only ad that made me want to buy the product was that infomercial about the ink pen that can cut through a can. I wanted to buy it to see what else it could cut through.


  • Closed Accounts Posts: 5,488 ✭✭✭pikachucheeks


    Warfi wrote: »
    I still remember the milky bar ads from when I was young(er). And I recently saw a milky way I hadn't seen in years. I still remembered the tag line the first time I saw it though 'and good ol' blue he took the milky way'.

    That reminds me, I milk must milk go milk out milk and milk buy milk some milk....


    My dad knows the Irish Milky Bar kid!
    :cool:


  • Closed Accounts Posts: 22,058 ✭✭✭✭Abi


    Ads for womens products do my face in.
    • Face creams for 'younger looking skin' = Bollox, utter bollox.
    • Tampons and sanitary towels.

      The only time I'm ever happy to see a fcuking tampon is when I was worried about not getting the bastarding period in the first place.
    • Andie Mc Dowell, go away ffs! Face creams, hair fcuking dyes...

    And we all love I'm going to do 'ay' poo at 'pawls'.. :rolleyes:


    My dad knows the Irish Milky Bar kid!
    :cool:

    What a really random thing to admit :pac:


  • Registered Users, Registered Users 2 Posts: 51,054 ✭✭✭✭Professey Chin


    My dad knows the Irish Milky Bar kid!
    :cool:
    Free milkybars?


  • Closed Accounts Posts: 5,492 ✭✭✭MementoMori


    Nope. I'll only buy when i need stuff and i usually read up on it. Don't think i've ever seen an ad and bought a product. Consciously or subconsciously.

    How would you actually know if advertising had subconciously affected you or not? :confused:


  • Closed Accounts Posts: 633 ✭✭✭Warfi


    My dad knows the Irish Milky Bar kid!
    :cool:
    So the 'milky bars are on your father's friend' (cue kids going mental) :pac:


  • Registered Users, Registered Users 2 Posts: 4,893 ✭✭✭Davidius


    Advertisement, pfft. People who let it affect them are complete and utter morons. I can't even remember the words in the ads, let alone am I affected by their marketing of a refreshing beverage with a hint of lemon that will allow my mouth to experience a taste sensation that's available in all kinds of sizes from a can for the kids to a 3L bottle that is ideal for those long summer droughts.

    I'm thirsty.


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