EU spends more on global propaganda exercises than Coca Cola dose on advertising.

Run_to_da_hills

The EU spends £2bn each year on ‘vain PR exercises’ The European Union has been accused of spending £2 billion each year on ‘vain PR exercises’.

New research by Open Europe, a think-tank that supports EU reform, has found that so-called European “information” campaigns are one-sided and boast a budget that is bigger than Coca-Cola’s total worldwide advertising account.

EU and European Commission officials have stepped up “information” campaigns following a series of referendum rejections over the last three years and we can expect more of it in the roll up to the next lisbon.

http://www.telegraph.co.uk/news/worldnews/europe/belgium/3965512/EU-spends-2bn-each-year-on-vain-PR-exercises.html

tallaght01

Run_to_da_hills wrote: »

The EU spends £2bn each year on ‘vain PR exercises’ The European Union has been accused of spending £2 billion each year on ‘vain PR exercises’.

New research by Open Europe, a think-tank that supports EU reform, has found that so-called European “information” campaigns are one-sided and boast a budget that is bigger than Coca-Cola’s total worldwide advertising account.

EU and European Commission officials have stepped up “information” campaigns following a series of referendum rejections over the last three years and we can expect more of it in the roll up to the next lisbon.

http://www.telegraph.co.uk/news/worldnews/europe/belgium/3965512/EU-spends-2bn-each-year-on-vain-PR-exercises.html

Well, aside from a think-tank, who have a specific agenda, claiming the information is one-sided.......why shouldn't the European Union have a larger budget than a company to spend on information for it's citizens?

Terry

Moved from AH.

phantom_lord

<modsnip>

behave phantom_lord

tallaght01

marketing???

Run_to_da_hills

tallaght01 wrote: »

marketing???

Well buy going by the EU's original agenda as a "Common Market" before it decided to take up the role as a "super state" this could be the appropriate forum.

smiaras

This post has been deleted.

Sonnenblumen

Run_to_da_hills wrote: »

The EU spends £2bn each year on ‘vain PR exercises’ The European Union has been accused of spending £2 billion each year on ‘vain PR exercises’.

New research by Open Europe, a think-tank that supports EU reform, has found that so-called European “information” campaigns are one-sided and boast a budget that is bigger than Coca-Cola’s total worldwide advertising account.

EU and European Commission officials have stepped up “information” campaigns following a series of referendum rejections over the last three years and we can expect more of it in the roll up to the next lisbon.

http://www.telegraph.co.uk/news/worldnews/europe/belgium/3965512/EU-spends-2bn-each-year-on-vain-PR-exercises.html

Notwithstanding the fact that Coca Cola does some wonderful colourful PR, I believe the EU has more onerous and important responsibilities than quenching thirst!

smiaras

This post has been deleted.