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SiSi / Galway / Sat April 5th (notes on alliteration)

  • 03-04-2008 5:24pm
    #1
    Over&Over
    Closed Accounts Posts: 91 ✭✭


    SiSi @ The Cellar Underground
    Saturday 10pm



    Dia dhuit,

    Recently, in this mail-out, we've been boldly going behind the scenes to show you how the various apparatus of nightclub promotion are used to attract punters to parties. This week, we'll be taking a look at a tool used in overabundance by the contemporary club promoter, that of employing alliteration to make an event sound more exciting than it actually will be.



    Alliteration is the repetition of a leading consant sound in a phrase and it one of the most commonly used literary tools in English, tracing its origins back to Old English and other Germanic languages such as Old High German, Old Norse & Old Saxon. Alliteration in English survives today most obviously in flashy magazine article titles, advertisements and business names, comic strip or cartoon characters, and generally cliché expressions. Club promoters are particularly reknowned for going overboard in their use of alliteration, often to the point of obliterating all meaning from their overwrought communications.



    Take this example:



    Join SiSi this Saturday night in the Cellar Underground for a rumbustious romp of holistic house, tit-tease techno and margins-of-Moycullen minimal.



    Here, in the interests of poetic effect, we observe purposeful adjectives matched up with various music genres on account of having the same lead consant as that genre. Still, nevermind the balderdash, if you have any grá for contemporary electronic music with more twists than the Mahon Tribunal, you should make haste to Eglington Street for much jollification. And PM me on www.sisi.tv for concessions.



    Also, for our dear friends in Cork, I'll be spinning some ravishing risqué records (oh dear, there I go again) at the Electric Underground night in the Liquid Lounge on Friday 11th April.



    Beir bua (this one's allowed, it's commonplace to finish an e-mail as Gaelige),

    An Stiurthóir x









    _________________________________________________

    RUMBUSTIOUS ROMPERS
    _________________________________________________



    1. Ricardo Villalobos – Enfants (Chants) / Sei Es Drum

    2. Hot Chip – One Pure Thought (Dominik Eulberg/SuperMayer Remixes) / EMI

    3. Mano Le Tough – Warhorn / Internasjonal

    4. Housemeister – In Order To Dance / All You Can Beat

    5. Sei A – March Of The Midi / Imprimé

    6. The Juan MacLean & Nancy Whang – Happy House / DFA

    7. D’Julz – Just So U Know (2000 and One Remix) / Ovum

    8. Kevin Blake – Lost At Sea / Electric Underground Records

    9. Par Grindvik – Do Us Part (Len Faki Remix) / Drumcode

    10. Chaim – Moon / Bpitch Control


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