You can complain to the press council/ombudsman about this sort of thing.
It seems to come under
Principle 1 − Truth and Accuracy
1.1 In reporting news and information, newspapers and magazines shall strive at all times for truth and accuracy.
1.2 When a significant inaccuracy, misleading statement or distorted report or picture has been published, it shall be corrected promptly and with due prominence.
1.3 When appropriate, a retraction, apology, clarification, explanation or response shall be published promptly and with due prominence
Principle 2 − Distinguishing Fact and Comment
2.1 Newspapers and magazines are entitled to advocate strongly their own views on topics.
2.2 Comment, conjecture, rumour and unconfirmed reports shall not be reported as if they were fact.
2.3 Readers are entitled to expect that the content of a publication reflects the best judgment of editors and writers and has not been inappropriately influenced by undisclosed interests. Wherever relevant, any significant financial interest of an organization should be disclosed. Writers should disclose significant potential conflicts of interest to their editors.
Principle 4 − Respect for Rights
Everyone has constitutional protection for his or her good name. Newspapers and magazines shall not knowingly publish matter based on malicious misrepresentation or unfounded accusations, and must take reasonable care in checking facts before publication.
I've complained about a different issue before and it was upheld. The herald had to publish the descision and TBF to them they did.
The more people who complain the better.