I never tan and I almost never burn, no matter how much time I spend in the sun. Is this because I have no melanin like the OP, or is there some other explanation?
As for fake stuff, sometimes I wear fake tan, I like it for a change, especially in the summer. But I don't mind my natural skin tone, even though it's really dull and grey! I like makeup, I dye my hair and I wear hair extensions and I don't see a problem with it. I wouldn't tell another person to change their appearance!